Claude Code and builder-marketer workflowsClaude CodeBy AgentSEONovember 13, 20267 min read

Claude SEO With a Free Claude Code Skill

Use a free Claude Code SEO skill with a Search Console sample and dated Google results. See when to refresh a page, create one, or investigate.

The first case follows a guide that lost half its clicks on the same impressions. You’ll need Claude Code to run the skill.

A Claude SEO workflow is useful when you can see why it recommends a change. This one uses Search Console rows to show what happened to your site and dated Google results to show what searchers are being offered. The two sources help you decide whether to keep a page, refresh it, create a different one, or investigate further.

See a refresh decision before you install

In the sample, an SEO audit guide drops from 48 clicks to 24 across two 28-day windows. It receives 1,200 impressions in each, so CTR falls from 4% to 2%. A separate worksheet appears for the same query and has 85 impressions in the current window.

The guide serves readers who need instructions. The worksheet serves readers who already know the process and want a blank file. The practice page notes show that the guide has no filled prioritization example. The reference decision is to add one to the existing guide and keep the separate worksheet.

Synthetic case for “seo audit checklist”
URLPrior clicks / impressionsCurrent clicks / impressionsWhat to do
/guides/seo-audit-checklist48 / 1,20024 / 1,200Add a filled prioritization example
/templates/seo-audit-checklist1 / 455 / 85Keep the blank worksheet available
US desktop Google Web. September 15–October 12 and October 13–November 9, 2026 PT. The numbers and page notes are synthetic. The CTR change establishes a decline in click share. A causal explanation would need more evidence.

Install the Claude SEO skill in one project

Download the ZIP and open a terminal in the project where you want to use it. Replace /path/to/agentseo-claude-seo.zip with the location of the download. The archive already has the agentseo-claude-seo folder inside it.

Run the slash command inside Claude Code. The skill uses the bundled CSV, checked calculations, and page notes to explain its decision. The installed folder also contains the reference answers so you can check its work.

Extract the ZIP and start Claude Code
mkdir -p .claude/skills
unzip -n /path/to/agentseo-claude-seo.zip -d .claude/skills
claude
The -n flag preserves any existing files. If you installed a previous version, compare the two folders before updating.

Try three decisions with the bundled SEO prompts

Run one case at a time. After Claude answers, compare its decision and reasoning with examples/expected-decisions.json. Check that it used the right rows and identified what is missing.

Run one command at a time inside Claude Code
/agentseo-claude-seo sample refresh
/agentseo-claude-seo sample create
/agentseo-claude-seo sample investigate
What each practice case tests
CaseEvidence that changes the decisionReference decision
RefreshThe existing audit guide serves the job and has a specific missing exampleAdd the example to the guide
CreateFour of six practice results offer an audit worksheet, and the site has no equivalentBuild the worksheet and link from the general guide
InvestigateThe two URLs each appear in only one export window, and their jobs differGet comparable daily rows and inspect both pages before changing a URL
These are practice inputs and reference decisions. Claude’s phrasing and judgment can vary by run.

Audit Claude’s SEO recommendation against the source

If Claude says two pages are cannibalizing each other, ask it for the specific query, page, date range, device, and market. Open both pages and check whether they solve the same problem. In the sample, the guide and the blank worksheet serve different jobs, so there is no basis for a redirect.

Use the same check for keyword research. Ask Claude to group terms by the job the results satisfy, then inspect a few URLs before approving a page. A result title can suggest intent. Search volume needs a separate source with a market and a measurement period.

Why AgentSEO built a guide alongside its API comparison

AgentSEO used its own Search Console report and a November 13 Google capture to decide where this workflow belonged. The report showed interest in finding an SEO API for Claude. The head-term capture put three installable skill destinations in the first four organic results.

That evidence supports two destinations. An API buyer can still compare data coverage and setup in the API article. A reader searching for Claude SEO can download a skill and inspect the result here.

AgentSEO Search Console Web observations
Exact queryUS property impressionsImpressions for the API comparison
claude seo0 reported0 reported
seo api for claude5618
claude seo api4418
AgentSEO's Search Console domain property, United States, August 12–November 9, 2026 PT. Counts describe the reporting window. Sparse queries can be withheld.

Connect live data when the decision needs a fresh SERP

A skill is a set of workflow instructions. A Claude Code plugin can distribute skills and other components. This download installs a standalone project skill. MCP is a separate connection that lets Claude Code call a data tool.

Use the sample or a dated export to practice. For a fresh check, connect a server and give the keyword, market, language, and device. AgentSEO uses an API key and charges credits for live tool calls. For Search Console performance, supply an export separately.

Optional live prompt after connecting AgentSEO
/agentseo-claude-seo live brief claude seo | United States | en | desktop
If the job is still running, copy the resume command. It carries the job ID and the requested device and checks the same job.

Keep the workflow moving

Try the refresh case in your project

Start with the sample and verify the clicks, impressions, and page notes behind the recommendation.

FAQ

Questions teams usually ask next

Is the Claude SEO skill free?

Yes. The skill, example data, and template are free to download. You need access to Claude Code to run the slash commands. The bundled sample requires no AgentSEO account or credits.

Does Claude Code have my Google Search Console data?

Give Claude Code an export or connect an authorized source separately. The starter reads the CSV you provide. A SERP check through AgentSEO supplies search results for a query and market.

Why do two URLs show up for one search query?

The pages may serve different tasks, such as a how-to guide and a blank template. Compare each page's purpose, matched Search Console rows, and a current SERP before changing either URL.

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